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Marketing Cases from Emerging Markets PDF




: Marketing Cases from Emerging Markets

ISBN : #3642368603 | Date : 2013-09-03

Description :

PDF-614a6 | Despite the fact that experts acknowledge the importance of the emerging markets, there is a dearth of real case studies specially focussed on marketing issues. This case study book addresses that need. It is also important and timely in providing a framework for instructors and researchers (both academic and industry) to understand the dynamics occurring in emerging markets. This book is compos… Marketing Cases from Emerging Markets


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Kundenorientierung im Innovationsprozess: Eine Untersuchung der Kunden-Hersteller-Interaktion in Konsumgütermärkten (Betriebswirtschaftslehre für Technologie und Innovation) (German Edition) PDF




by Christian Lüthje : Kundenorientierung im Innovationsprozess: Eine Untersuchung der Kunden-Hersteller-Interaktion in Konsumgütermärkten (Betriebswirtschaftslehre für Technologie und Innovation) (German Edition)

ISBN : #3824404982 | Date : 2012-08-01

Description :

PDF-74d56 | Der Autor entwickelt eine Methode zur Gestaltung einer Kunden-Hersteller-Interaktion, mit deren Hilfe die Kundenorientierung im Innovationsprozess sichergestellt werden kann…. Kundenorientierung im Innovationsprozess: Eine Untersuchung der Kunden-Hersteller-Interaktion in Konsumgütermärkten (Betriebswirtschaftslehre für Technologie und Innovation) (German Edition)


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by Jack Berkovi : Effective Client Management in Professional Services: How to Build Successful Client Relationships

ISBN : #1409437892 | Date : 2014-12-17

Description :

PDF-fe70c | How do firms become Client-centric? Effective Client Management in Professional Services is about putting the Client first, everywhere, in the activities of professional services firms. The book introduces The Client Management Model to enable firms to assess their level of Client orientation and relationship development. It also features The Client Management Index which enables firms to benchmar… Effective Client Management in Professional Services: How to Build Successful Client Relationships


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Effective Client Management in Professional Services: How to Build Successful Client Relationships by by Jack Berkovi

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by Michael E. McGrath : Product Strategy for High Technology Companies

ISBN : #0071362460 | Date : 2000-10-12

Description :

PDF-53196 | One of the key determinants of success for today’s high-technology companies is product strategy―and this guide continues to be the only book on product strategy written specifically for the 21st century high-tech industry. More than 250 examples from technological leaders including IBM, Compaq, and Apple―plus a new focus on growth strategies and on Internet businesses―define how high-tech… Product Strategy for High Technology Companies


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Product Strategy for High Technology Companies by by Michael E. McGrath

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Quick Start Guide Podcasting BlackBerries PDF 0a70017b8

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by Mark Harnett : A Quick Start Guide to Podcasting: Creating Your Own Audio and Visual Materials for iPods, BlackBerries, Mobile Phones and Websites (New Tools for Business)

ISBN : #0749461454 | Date : 2010-10-20

Description :

PDF-b5454 | A Quick Start Guide to Podcasting provides essential information on setting up a podcast. It will show you how to give your brand more than an internet presence; it will give it a voice. With tips on how to write for the ear and how to shape your material, it will help you to: establish an identity; corporate, commecial or individual; reach a different demographic from that which you have previous… A Quick Start Guide to Podcasting: Creating Your Own Audio and Visual Materials for iPods, BlackBerries, Mobile Phones and Websites (New Tools for Business)


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A Quick Start Guide to Podcasting: Creating Your Own Audio and Visual Materials for iPods, BlackBerries, Mobile Phones and Websites (New Tools for Business) by by Mark Harnett

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Online Know How FBCr Manager Profi Tipps Informationen PDF 05371efc8

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Online-Know-how für Manager: 101 Profi-Tipps, wie Sie Informationen schneller finden, Ihre Eigen-PR verbessern und Ihre Reichweite steigern (German Edition) PDF




by Felix Beilharz : Online-Know-how für Manager: 101 Profi-Tipps, wie Sie Informationen schneller finden, Ihre Eigen-PR verbessern und Ihre Reichweite steigern (German Edition)

ISBN : #3658109491 | Date : 2016-06-09

Description :

PDF-f3f1c | Dieser hochwirkungsvolle Ratgeber zur effektiven Online-Nutzung bietet Führungskräften 101 direkt umsetzbare Tipps zu besserer Eigen-PR, ergiebigerer Informationssuche, effizienterem Online-Zeitmanagement und wirkungsvollerem Networking. Wer als Manager nicht von den „Digital Natives“ abgehängt werden will, benötigt profundes Wissen über die verschiedenen Online-Instrumente und deren Eins… Online-Know-how für Manager: 101 Profi-Tipps, wie Sie Informationen schneller finden, Ihre Eigen-PR verbessern und Ihre Reichweite steigern (German Edition)


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[Pub.55dAk] Online-Know-how für Manager: 101 Profi-Tipps, wie Sie Informationen schneller finden, Ihre Eigen-PR verbessern und Ihre Reichweite steigern (German Edition) PDF | by Felix Beilharz


Online-Know-how für Manager: 101 Profi-Tipps, wie Sie Informationen schneller finden, Ihre Eigen-PR verbessern und Ihre Reichweite steigern (German Edition) by by Felix Beilharz

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Wettbewerbsvorteile KonsumgBCterhersteller Systemangebote Strategischen Unternehmensentwicklung PDF 7c407b04e

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Wettbewerbsvorteile für Konsumgüterhersteller: Systemangebote aus der Sicht des strategischen Managements (Markt- und Unternehmensentwicklung Markets and Organisations) (German Edition) PDF




by Heide Wilsdorf-Köhler : Wettbewerbsvorteile für Konsumgüterhersteller: Systemangebote aus der Sicht des strategischen Managements (Markt- und Unternehmensentwicklung Markets and Organisations) (German Edition)

ISBN : #3824477947 | Date : 2003-01-30

Description :

PDF-280e4 | Auf der Basis der Theorien des strategischen Managements entwickelt Heide Wilsdorf-Köhler einen integrativen, wissenschaftlich fundierten und praxistauglichen Ansatz zur Bewertung von Strategien und zeigt, dass verteidigungsfähige Wettbewerbsvorteile und damit überdurchschnittliche Renditen aus dem Angebot von Leistungssystemen möglich sind. … Wettbewerbsvorteile für Konsumgüterhersteller: Systemangebote aus der Sicht des strategischen Managements (Markt- und Unternehmensentwicklung Markets and Organisations) (German Edition)


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Wettbewerbsvorteile für Konsumgüterhersteller: Systemangebote aus der Sicht des strategischen Managements (Markt- und Unternehmensentwicklung Markets and Organisations) (German Edition) by by Heide Wilsdorf-Köhler

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Chief Culture Officer Breathing Corporation PDF Ef905cfdc

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Chief Culture Officer: How to Create a Living, Breathing Corporation PDF




by Grant McCracken : Chief Culture Officer: How to Create a Living, Breathing Corporation

ISBN : #0465022049 | Date : 2011-05-10

Description :

PDF-93e66 | The American corporation–deaf and blind to the world around it–needs a new professional. It needs a Chief Culture Officer.Grant McCracken, an anthropologist who now trains some of the world’s biggest companies and consulting firms, argues that the CCO would keep a finger on the pulse of contemporary cultural trends while developing a systematic understanding of the deep waves of culture in Ameri… Chief Culture Officer: How to Create a Living, Breathing Corporation


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[Pub.56hMn] Chief Culture Officer: How to Create a Living, Breathing Corporation PDF | by Grant McCracken


Chief Culture Officer: How to Create a Living, Breathing Corporation by by Grant McCracken

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: eBusiness: A Beginner’s Guide

ISBN : #0072127449 | Date : 2000-12-01

Description :

PDF-ff48f | E-commerce is booming – Forrester Research predicts this market to grow from 1999’s $20.5 billion to $2.7 trillion by 2004. This title covers information an IT manager needs in order to build an effective e-commerce site, including server and software requirements, LAN/WAN connections, security, maintenance, and integration…. eBusiness: A Beginner’s Guide


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by Paul Marsden : F-Commerce Handbook

ISBN : #007180613X | Date : 2012-06-01

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PDF-c303c | The 10 Secrets to Selling on the World’s #1 Social Network Facebook is the perfect tool for reaching out to customers. Now, you need to take the next step and make it pay by selling on Facebook. The f-Commerce Handbook shows you how. From the co-editors of Social Commerce Today, The f-Commerce Handbook delivers practical guidance, proven strategies, and best practices to profit from Facebook as … F-Commerce Handbook


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F-Commerce Handbook by by Paul Marsden

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Multimedia and the Web from A to Z: 2nd Edition PDF




by Patrick M. Dillon : Multimedia and the Web from A to Z: 2nd Edition

ISBN : #1573561320 | Date : 1998-09-02

Description :

PDF-0448e | As technology changes rapidly, new words and phrases are being introduced into our vocabulary, many with Net or Web affixed to them. The convergence of the media industries often brings with it a clash of professional vocabularies. Over time, some terms remain stable while others seem to disappear or transform their meaning. Multimedia and the Web from A-Z is a comprehensive dictionary aimed at st… Multimedia and the Web from A to Z: 2nd Edition


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[Pub.11FCb] Multimedia and the Web from A to Z: 2nd Edition PDF | by Patrick M. Dillon


Multimedia and the Web from A to Z: 2nd Edition by by Patrick M. Dillon

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by Dennis M. Powers : The Internet Legal Guide: Everything You Need to Know When Doing Business Online

ISBN : #0471164232 | Date : 2001-12-21

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PDF-29d1a | High Marks for the Internet Legal Guide “The Internet Legal Guide is a fascinating exploration of discovery in understanding the legal frontiers of the Internet. Dennis Powers does an immense service for all of us in an Internet form of business with this comprehensive and thorough guide.” –Ahnalira Koan, Laughing Place Travel (www.ourlaughingplace.com) “I feel that this book is invaluable and … The Internet Legal Guide: Everything You Need to Know When Doing Business Online


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[Pub.85dKk] The Internet Legal Guide: Everything You Need to Know When Doing Business Online PDF | by Dennis M. Powers


The Internet Legal Guide: Everything You Need to Know When Doing Business Online by by Dennis M. Powers

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Decision Loom Interactive Decision Making Organizations PDF Ec43872db

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by Vincent Barabba : The Decision Loom: A design or interactive decision-making in organizations

ISBN : #1908009446 | Date : 2011-11-24

Description :

PDF-c297d | Decision-making has been one of the principal victims of ‘modern’ thinking. The ‘analytical’ approach has, of course, brought us vaccines, electricity and the internal combustion engine. But, in seeking to break things down into their component parts and improve the parts, governments and businesses continue to make some astonishingly bad decisions. What’s more, many enterprises still pay close at… The Decision Loom: A design or interactive decision-making in organizations


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[Pub.32Jva] The Decision Loom: A design or interactive decision-making in organizations PDF | by Vincent Barabba


The Decision Loom: A design or interactive decision-making in organizations by by Vincent Barabba

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Frontiers Broadband Electronic Contributions Economics PDF Ff08fda7e

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: Frontiers of Broadband, Electronic and Mobile Commerce (Contributions to Economics)

ISBN : #3790800872 | Date : 2004-08-03

Description :

PDF-80897 | Russel Cooper and Gary Madden The present volume analyses the frontiers of broadband, electronic and mobile commerce markets. High-capacity and intelligent mobile telecommunication net­ works have resulted in new services, such as SMS and Internet banking. Growth in mobile Internet network infrastructure and subscription has provided a base for the development of e-commerce. Accordingly, recent r… Frontiers of Broadband, Electronic and Mobile Commerce (Contributions to Economics)


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Getting Down Business AS 400 PDF 9310dde80

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by Bob Cancilla : Getting Down to E-business with the AS/400

ISBN : #1583470107 | Date : 2000-01-17

Description :

PDF-97112 | In Getting Down to e-business with AS/400, author Bob Cancilla combines his expertise with real-world business examples to show you how to successfully develop and deploy e-business applications with the IBM AS/400. Each of the 25 chapters will take you step-by-step through the Internet, teaching you all the major issues, concepts, and technologies necessary to implement an AS/400-based e-business… Getting Down to E-business with the AS/400


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[Pub.37slh] Getting Down to E-business with the AS/400 PDF | by Bob Cancilla


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